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When Elon Musk took over Twitter in October 2022 he named himself as the CEO of the platform, however since then he hired a new CEO, Linda Yaccarino, to take over the running of the platform for the day-to-day while he continues to look after product, software, and sysops.
Since then, she has started at the social network and has now shared her first internal memo to employees which is titled "Building Twitter 2.0 Together." The email, mirrors Musk's sentiments for the platform and how he sees the site evolving over the coming years.
You can find the full extract of the email below:
Yaccarino was previously the NBCUniversal sales chief, primarily looking after ad sales for the company, and having a wealth of advertising experience. Given that Twitter's ad business has been suffering from significant struggles since Musk took over the reins, she seems motivated to bring the business back to its strengths.
Since then, she has started at the social network and has now shared her first internal memo to employees which is titled "Building Twitter 2.0 Together." The email, mirrors Musk's sentiments for the platform and how he sees the site evolving over the coming years.
You can find the full extract of the email below:
Yaccarino was previously the NBCUniversal sales chief, primarily looking after ad sales for the company, and having a wealth of advertising experience. Given that Twitter's ad business has been suffering from significant struggles since Musk took over the reins, she seems motivated to bring the business back to its strengths.